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Google Webmaster Tools
Google Webmaster is an excellent tool to monitor and view your website statistics, track Googlebot’s activities, improve your website visibility, and access reports which will document your website’s performance. Best of all it is completely FREE, all you need is an active Google account. Below are just some of the highlights out of many Google Webmaster features:
This section highlights any problems that Google has encountered while crawling through your website. For example, HTTP errors, Not found, Unreachable URLs. You should regularly review the report to minimize errors and ensure all your new content pages are being read and indexed by the Googlebots. Statistics This section informs you of your website’s top search enquiries, how Googlebots see your website, and how your web pages are ranking in Google. Below are a few highlighted sections: Top search queries - how users are getting to your website from Google search and what position your website was listed for particular search terms. Crawl Stats - displays the specific page of your website that carries the most PageRank. You can use this as a tool to measure the effects of link building campaigns. Index Stats - how your site is indexed by Google, including which pages are indexed, and which other sites point to your site. Sitemaps
Here you can upload and manage Sitemaps files, which catalogue all pages of your website for Google to access. Tools In this section you can create and edit robots.txt file (eg. files and directories you do not want crawled and indexed). You can also mange your site verification and set the crawl rate (how often Google crawls your website), and geographic target for your website. The greatest benefit of the Webmaster tool is that it provides you with valuable information on how your website is performing, and helps you to make effective decisions on your website.
Go to Google Webmaster Tool and enter your Google account to register your website. You will be asked to prompt the website’s URL and verify the website either by uploading a blank HTML page or pasting a META tag. Contact us on (09) 486–7001 and we can help you with the verification process.
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